LAS VEGAS—At the end of February, Quest Software held its annual sales kickoff event in person for the first time in three years. Around 1,200 employees gathered at the Virgin Hotels in Las Vegas for the multi-day conference, which featured the theme “Game On.” In order to strengthen team connections and get employees involved in the conference experience, Orlando-based creative content and production company edgefactory was tasked with creating an interactive “TV channel” dubbed “QTV” that broadcast custom videos during the event. The segments, called the “QTV Pregame Show,” included interviews with conference attendees, announcements, and other content featuring employees…
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