Jul. 09, 2025 | Share This Post:
When it comes to choosing a host city, some event marketers are taking a cue from the real estate industry’s No. 1 priority: location, location, location. Consider Quest Software, which this year presented NXT, its annual internal sales kickoff, in...
Continue ReadingJun. 17, 2025 | Share This Post:
The secret sauce behind Central Florida’s most beloved employers has been revealed, showcasing the strategies that keep workers engaged and satisfied across various industries. Click for full article here For media and PR requests, please email PR@edgefactory.com.
Continue ReadingJun. 06, 2025 | Share This Post:
“For over 15 years, we have loved turning the Thermo Fisher Hospitality Suite at ASMS into not just a trade show booth, but an experience. My favorite part of the show is when we open doors and so many people...
Continue ReadingMay. 29, 2025 | Share This Post:
edgefactory, Emmy© and Telly© award winning, full service media production factory, has been awarded Event Marketer’s first-of-its-kind EX Award for ‘Best Small Meeting Experience’ at this year’s Experiential Marketing Summit held in Las Vegas, NV. Held on April 17th, this...
Continue ReadingMay. 29, 2025 | Share This Post:
edgefactory announced today its Quest NXT Boston Sales Kickoff has been named a Gold Winner in General-Events & Experiences Branded content featuring or showcasing a live event in the record breaking 46th Annual Telly Awards. The Telly Awards honors excellence...
Continue ReadingMay. 21, 2025 | Share This Post:
Walk through any association convention and you will see an array of booths and interactive stations, all working to entice association attendees to stop and learn more about their product, service or organization. The most popular exhibitor spaces consistently attract...
Continue ReadingMay. 20, 2025 | Share This Post:
edgefactory is proud to be recognized with a 2025 Gold Telly Award for Branded Content in General Events & Experiences. The award-winning “Quest NXT Boston Sales Kickoff” showcased our signature energy, emotion, and edge—bringing live event storytelling to life and...
Continue ReadingApr. 25, 2025 | Share This Post:
The 2025 Experiential Marketing Summit (EMS) brought the high-octane energy, camaraderie and compelling perspectives the annual industry showcase is known for, and a global audience of more than 1,500 b-to-b and b-to-c marketers, trade show organizers, agency execs, meeting planners,...
Continue ReadingApr. 15, 2025 | Share This Post:
The 23rd annual Experiential Marketing Summit (EMS) launched with high-octane energy and compelling perspectives on April 14 as a global audience of more than 1,500 b-to-b and b-to-c marketers, trade show organizers, agency execs, meeting planners, event strategists, sustainability champs...
Continue ReadingApr. 15, 2025 | Share This Post:
In Case You Missed It This past month in Meetings & Trade Shows, BizBash took a deep dive into Quest Software’s annual sales kickoff meeting, NXT. The show tapped edgefactory to use a combination of avant-garde art, historical references, and tech...
Continue ReadingApr. 03, 2025 | Share This Post:
While big LED video wall or projection backdrops are now common for business events – particularly those involving tech companies – Quest Software really went to town with its recent NXT 2025 sales kickoff meeting in Boston – hiring on event production...
Continue ReadingApr. 02, 2025 | Share This Post:
Edgefactory used a combination of avant-garde art, historical references, and tech to honor the past and celebrate the future at Quest Software’s annual sales kickoff meeting, NXT. BOSTON—Once again, Quest Software tasked edgefactory with producing its annual sales kickoff meeting known as...
Continue ReadingMar. 26, 2025 | Share This Post:
Quest (formerly known as Quest Software) gave its internal sales kickoff an artistic facelift, decking out the event with neo-contemporary twists on classical art. To celebrate the beginning of the next fiscal year—and the successes of the previous one—the California-based...
Continue ReadingMar. 17, 2025 | Share This Post:
Some call it the Oscars of events. Others, the Golden Globes of experiential. We call it the biggest party of the year that you don’t have to plan. The most prestigious recognition program for the experiential marketing industry is taking a...
Continue ReadingMar. 14, 2025 | Share This Post:
AV Magazine And the magic ingredient? According to Brian Cole, CEO of edgefactory, there are three. “When we create an experience, whether it’s a meeting, trade show booth, video, immersive exhibit, or any other creative work, our recipe always includes...
Continue ReadingJan. 21, 2025 | Share This Post:
edgefactory and Digital Creative Associates of San Francisco Partner to Support Event Production for Scientific Companies. Emmy award-winning full-service creative media production company edgefactory has formed an official partnership with Digital Creative Associates of San Francisco (DCASF), a leader in...
Continue ReadingNov. 21, 2024 | Share This Post:
With cleanup from Hurricane Helene still ongoing in many areas of Florida, the news that Hurricane Milton was looming had meeting and event organizers with shows in the potential danger zones scrambling. One of these was Travelsavers, whose TravelMarket show, scheduled to be held in...
Continue ReadingNov. 19, 2024 | Share This Post:
Back-to-back hurricanes? Are you serious? When you earn CEUs for mastering risk management and mitigation for events, they don’t teach this. Yet you know from harrowing news images that flickered across our screens in late September and early October—the doubled-over...
Continue ReadingSep. 12, 2024 | Share This Post:
It was out with the old and in with the new at Quest Software’s 2024 internal sales conference in Anaheim, CA, as the brand overhauled the annual event with a festival-inspired theme designed to support its forward-looking company vision. In...
Continue ReadingSep. 10, 2024 | Share This Post:
An inside look at one tech company’s annual sales kickoff that hit the mark by borrowing from the world of art and music events. When Quest Software partnered with production company edgefactory to build out its 2024 sales meeting, the...
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